Do NOT Get Lazy When You Start Auto-Posting Your Reels


Do NOT get lazy when it comes to posting your reels.​​​​​​​​
​​​​​​​​
Is it a “nice to have” for users and social media managers to be able to now auto post reels? Absolutely.​​​​​​​​
​​​​​​​​
But personally my fear is that people are going to be creating reels without intentionality and it will ultimately ruin the fun. Don’t get lazy. Don’t post just because you can. ​​​​​​​​
​​​​​​​​
Unless you have some extremely compelling original audio attached, you are going to be posting a video that does not have any sound. I doubt that these third-party schedulers are going to have access to Instagram‘s music library anytime soon.

➡️ That is a part of the reels experience. ⬅️

Yes, we want original content but we want the sounds too.​​​​​​​​
I’ve also been a witness to your music getting scrapped due to copyright infringement so the tips and tricks might not save you.​​​​​​​​

What about incorporating your captions or stickers? They matter too.​​​​​​​​
​​​​​​​​
I am not saying don’t use the auto post features, because we work smart around here. I *am* saying that you should have a plan in place so that your content is just as compelling as it would’ve been when you posted natively. That is all!

Previous
Previous

Dealing With Growing Pains As a Freelancer

Next
Next

FAQ: Why should you invest in a social media manager when you could post your content on your own?